Teresa Torres is a wellness and spa executive based in Cancún, with 21 years of experience in operational excellence, revenue growth, brand innovation and guest experience for hospitality groups across Latin America, the Caribbean and Europe. Her professional profile highlights leadership of multi-property portfolios, profitability improvement, team development and customer-centred service standards.
Her professional trajectory includes senior roles with some of the most recognised names in hospitality and wellness. She served as Corporate Spa Director for the Latin American Division of Palladium Hotel Group, overseeing spa operations across Mexico, Jamaica, the Dominican Republic and Brazil, with additional support for European spas. In that role, she directed a portfolio generating 14 million USD in annual revenue with a 65% profit margin. Before that, she worked with AMResorts as Regional Spa Director for Mexico and the Caribbean, leading 17 luxury spas, spa openings, training programmes, guest-experience improvements, marketing strategies and protocol development.
She also served as Corporate Spa Director and Spa Manager for Dreams Cancun / Latin American Division, directing strategy for 42 spas across Mexico, Jamaica, the Dominican Republic, St. Thomas, Curaçao, Costa Rica and Panama, helping scale operations from 10 to 53 hotels under six brands and generating 41.7 million USD in revenue with 62% profit margins. Her earlier career includes W Mexico City Hotel, where she served as Spa Director, sat on the Executive Committee, led a 27-person team, developed innovative spa services and exceeded revenue goals for two consecutive years.
Her training includes Cornell University programmes in leadership, team performance, marketing fundamentals, strategic planning, financial analysis, guest loyalty, service excellence, creativity and innovation. She also holds certifications through Latin American Spa Association, Germaine de Capuccini & Albada, Fisiomed School, Cenacel and Languages International in Toronto. Her awards include Spa Leader Award recognitions from the Spa & Wellness Summit in Bahamas, the Latin American Spa Association and other hospitality recognitions.
At Amari Medical Institute, Teresa brings the hospitality and wellness strategy that turns a medical programme into a refined, human and memorable patient experience. Her expertise in service design, sensory experience, spa operations, team training, brand positioning and guest satisfaction helps create an environment where patients feel safe, welcomed and emotionally supported. Her role is important because healing is influenced not only by clinical protocols, but also by the quality of the environment, the service culture, the emotional tone of the experience and the feeling of trust created around the patient.